For years I’ve been struggling with the idea of having to become a nutritional expert in order share product effectively.
Just this afternoon, I tried muscle-testing something on my daughter (who is able to test herself without trouble) and I just couldn’t get it to work!
So frustrating.
I think that I'm just not meant to be involved in that part of people's personal health experiences. It's actually kind of cool to come to terms with this 'inability to educate' that I have felt.
My strengths clearly lie elsewhere as far as building a network marketing business is concerned and that's just fine.
What that does for me is let me focus on attracting people who ARE product educationally adept. I think it takes all sorts of people to make a strong and working team that is mutually supportive.
The trend that I’ve always seen is a movement towards everyone
becoming a health educator or practitioner of one kind or another. All that leads to is a whole lot of individual businesses with a
peripheral relationship to each other ... this isn't true network
marketing.
Network Marketing is bigger than that.
Network marketing is about developing teams of people with common interests, a pool of talents to draw upon for the purpose of creating product distribution systems.
The way many nutritional distributors operate is as if they were in affiliate programs (where we get a commission for the sales of x). Effective network marketing is so much more than just the sales of the moment.
Yes, product has to move.
Yes, it’s important to share with anyone who comes across our paths.
Yes, we should all be personally responsible for our own health choices and encourage the same in others.
Multiply your efforts!
But think about this, if our goal is to 'get the word out' in one way or another, how much more effective will our efforts be if we learn better marketing, relationship and copy writing skills.
When we are attracting (and mentoring) people who aspire to building distribution systems as opposed to individual sales. How many more lives do you suppose we might touch?
I don't know where I'm going with this except to say ... here's what's
going on in my brain today ;-)
To Your Success!
Andrea
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